Real people, real feedback: Why people are moving towards organic and Ayurvedic

We are now living in a toxic-first world where people do not hesitate to buy or produce chemical-first products. Be it something as simple as sunscreen or as healthy as packed fruit, chemicals, harmful ones, are sadly everywhere. Artificial ingredients dominate the market, and processed goods fill the shelves.
But as diseases and ailments increased, people started to shift to healthier, more natural alternatives to the everyday products they use. They pay attention to the ingredients, look at the preservative list, and most of all, are not afraid to call out the toxic chemicals that some companies still use.
And one brand that many people trust for organic and Ayurvedic range is Patanjali.

What makes Patanjali stand out is not just its branding or advertisements, but the genuine feedback from real users who have tried and have consistently used the products. From shampoos and health drinks to flour and oral care, Patanjali has carved a place in Indian households.

For example, Heera Sharma, a 54-year-old woman and a resident of Delhi swears by Patanjali shampoos and says she has been using only Kesh Kanti for about 4 years or more now for hair health. She explained how expensive salon treatments did not work for her oily scalp, but Kesh Kanti’s cleansing properties helped her change her shampoo schedule from once every 2 days to once every 3-5 days.

Another example of customer trust comes with Patanjali’s Gulab sharbat. Be it college students or school ones, many are of the opinion that it is refreshing, sweet, and can be turned into many different recipe drinks.
A user, Rishikesh Singh, told us about how he uses a tablespoon of the Sharbat, mixes it with some lemon juice, adds some Sabja seeds to it, and then, with water, drinks the beverage every day after office.
Rishikesh says that unlike other drinks and concoctions, he feels this one has a more natural rose flavour and helps cool him down.

Even in the oral care and hygiene section, Patanjali did not back down. And Dant Kanti is a household name today.
Ramesh Juyal, a resident of Delhi, told us how every time his family orders groceries and other things online, he asks them to order Dant Kanti for toothpaste choice. And while the younger kids ask for alternates, they usually just settle on Dant Kanti for everyone.
He remarked, “I had bleeding gums and sensitivity, and it also comes with old age sometimes. I tried Dant Kanti a year or so back and have been using it since.”

Made with ingredients like neem, babool, turmeric, and clove, Dant Kanti combines Ayurvedic wisdom with oral care and is a staple in many families.

Summers call for special treats, and a refreshing Thandai often tops the list. And for the organic, low-preservative option, many opt for Patanjali’s Thandai powder.
Darshana, a recent graduate on a job hunt, told us about how earlier her mother used to make Thandai powder from scratch, grinding nuts and seeds, and spending hours every month on it. But as she does not have the same amount of time, she opted for the Thandai powder and found it a nice alternative.

And if you are someone who hates the summer heat and the tan that comes with it, Patanjali gives an organic option here too. The Patanjali ubtan, used a body scrub or paste, can help soften the skin and help rid of some tan when used consistently.
Aadya Varma, a GenZ in corporate who was looking for traditional, natural methods to better her skin said “I only use this ubtan once or twice a week when I have time, and my skin does feel smoother. I wanted to give up on chemical peels and scrubs, and this Ubtan helps to a certain extent.